Event Guide · Tohoku

Yamagata Hanagasa Festival

AugustYamagata, Zao & Yamadera
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Overview

Overview

A Yamagata summer festival that began in 1963 as part of the Zao Summer Festival, held every year from August 5 to 7. Holding hanagasa (flower hats) decorated with safflower, the prefectural flower, about 9,800 dancers in 139 groups (per the official website) parade through central Yamagata to the chants of “Yassho, Makasho” and the beat of hanagasa drums.

Highlights

Highlights

The parade of dancers in matching costumes, twirling their hanagasa as they dance in unison, is pure splendor. Each group has its own dance style and formation, and the bold sound of the hanagasa drums adds to the excitement.

Times

Times

Parade18:00 to around 21:45

From the Tokamachi corner to the front of Bunshokan. From the official website

Opening Hanagasa Wa-odori (circle dance) corner18:10–

In front of City Hall near the finish. From the official FAQ

Drop-in cornerFrom about 20:30 until the parade ends

At the tail end of the parade. Free, no advance registration required. From the official website

Traffic restrictions17:50 (from 17:00 in some areas) – 22:00

All 3 festival days, around the venue. From the official FAQ

Times can change from year to year. Check the official website for the latest information.

Tips

Tips for travelers

  • ✓At the drop-in corner at the end of the parade (from about 20:30), tourists can join the dancing for free with no registration. Your own hanagasa or the simple fan-style one handed out at the opening corner is fine
  • ✓The parade live feature in the free official app lets you check the parade’s progress (2026)
  • ✓Barrier-free seats for wheelchair users are provided free of charge, by advance reservation from early July
  • ✓The venue is within walking distance of Yamagata Station, so it’s easy to combine with sightseeing at Yamadera or Zao
Access

Getting there

Nearest stations
  • JR Yamagata Station (JR Yamagata Shinkansen, Ou Line and Senzan Line)About 10 min on foot from the East ExitTo the city center venue
From major stations
  • Tokyo Station: Yamagata Shinkansen Tsubasa to Yamagata Station
Extra buses & shuttles
There is no free parking or shuttle bus. Paid parking lots (about 2,000 spaces) are available nearby
IC cards (Suica etc.)
Since March 2024, Yamagata Station has been part of the Suica Sendai area, and nationally interoperable IC transit cards such as Suica can be used (within the Sendai area only; trips crossing into other Suica areas are not possible)
Getting back
  • After the parade, crowds head toward Yamagata Station, so waiting a little makes walking easier
  • Traffic restrictions are in place until 22:00. If you come by car, check the restriction times and paid parking locations in advance
Open in Google Maps ↗
Crowds

Crowds & best timing

Busiest times
During the parade (18:00 through the 21:00 hour)
Quieter times
Early evening before the parade starts
Time needed
The whole parade takes about 3 hours 45 minutes (18:00 to around 21:45)
Weather

Weather & what to wear

Evening temperatures
Yamagata’s August normals are a high of 30.5°C and a low of 20.9°C (JMA normals). Being in a basin, it is hot in the daytime and a little cooler at night
What to wear
Breathable summer clothes. The heat lingers even into the evening, so bring drinks
Rain, snow & typhoons
Held in light rain. Canceled in case of sudden downpours or rain with thunder. The decision is made at 15:00 and announced on the official website
Where to check for cancellations
Yamagata Hanagasa Festival official website (https://www.hanagasa.jp/), Yamagata Prefecture Hanagasa Council Office (023-642-8753)
Etiquette

Local rules & etiquette

  • !To join as a drop-in dancer, enter the parade when you see the drop-in corner sign. Follow staff instructions
  • !Take your trash home or follow the sorting rules at the venue’s trash bins
  • !Do not step into the roadway during traffic restrictions, and follow staff directions
  • !Public trash bins are rare in Japan. Bring a small bag and take your trash with you.
  • !Smoking while walking is banned in many cities. Use designated smoking areas.
Facilities

Facilities

Toilets
Toilets in commercial facilities along the route get crowded, so go early
Lockers & luggage
In 2026, a Yamato Transport baggage storage service was offered. Leaving suitcases at your accommodation before coming is the surest option
Paying at food stalls
Food trucks and the marche may be cash only, so bring cash as well
ATMs
Convenience store ATMs around Yamagata Station and Nanokamachi
Seven Bank ATMs (inside 7-Eleven stores) usually accept cards issued overseas.
Wheelchairs & strollers
Barrier-free seats are available (free, advance reservation from early July)
Food

Food

Local favorites
Tsumetai niku soba (cold soba with chicken)Tama konnyaku (skewered konjac balls)Cherry sweetsFood from food trucks and the Hanagasa Marche
Vegetarian & halal
Street stalls rarely label vegetarian or halal options, so it helps to look up nearby restaurants in advance
Tours & tickets for this eventPR
🏨 Where to stay during the event

Accommodation in Yamagata City gets busy during the festival, so book early. Staying at Zao Onsen or Tendo Onsen is another option

Where to Stay · Agoda

Places to Stay near Yamagata Hanagasa FestivalPR

Prices and availability are shown on Agoda.

Attractions

Attractions in Yamagata, Zao & Yamadera

Aquarium

Tsuruoka City Kamo Aquarium (Tohoku Epson Aquarium Kamosui)

Tohoku ・ Tsuruoka, Yamagata

An aquarium in Tsuruoka facing the Sea of Japan, known for its jellyfish exhibits. After a five-month closure, it reopened after renovation on April 1, 2026 under the nickname Tohoku Epson Aquarium Kamosui. It displays about 100 species of jellyfish.

☂ Mostly indoors · rain-friendly
Zoo

Miyagi Zao Fox Village

Tohoku ・ Shiroishi, Miyagi

A facility in Shiroishi, Miyagi Prefecture, where you can see foxes. The foxes roam freely inside, and you walk among them. Admission is free for elementary school students and younger.

Events

Events & festivals in Tohoku

February

Yokote Kamakura Festival

Tohoku ・ Kakunodate, Lake Tazawa & Nyuto Onsen

From 2026, held every year on the second Friday and Saturday of February (the Friday and Saturday just before the Bonden events; changed to the second Friday and Saturday on a trial basis through 2029)

2027: Feb 12 (Fri) & Feb 13 (Sat)

April–May

Hirosaki Cherry Blossom Festival

Tohoku ・ Hirosaki

Usually late April to early May (timed to the cherry blossom season; April 10 – May 5 in 2026)

2027: Apr 16 (Fri) – May 5 (Wed, holiday), 20 days

August

Akita Kanto Festival

Tohoku ・ Kakunodate, Lake Tazawa & Nyuto Onsen

Every year August 3–6 (night kanto on all 4 days; daytime kanto = Myogi Taikai skills competition on the 4th–6th)

August

Aomori Nebuta Festival

Tohoku ・ Aomori & Hakkoda

Every year August 2–7 (eve festival on August 1; night parades August 2–6; daytime parade, evening sea parade and Aomori Fireworks Festival on the 7th)

August

Sendai Tanabata Festival

Tohoku ・ Sendai & Matsushima

Every year August 6–8 (Sendai Tanabata Fireworks Festival as the eve event on August 5)

December–February

Zao Snow Monsters Light-up

Tohoku ・ Yamagata, Zao & Yamadera

The light-up is usually held on selected days from late December to late February (36 days between December 27 and February 22 in the 2025–2026 season). The best season for the snow monsters is late January to late February

Dates, times and access are based on official and other primary sources. Only dates confirmed by official sources are shown as “Confirmed dates”; otherwise the usual timing is given.

Last checked: 2026-10-02